Two trainers, one studio
Individual introductions sit within a consistent studio identity and link to each trainer’s own website.
Personal Training Heros / Studio website + client resources
A welcoming front door. Useful support beyond it.
A people-first studio website with separate trainer introductions and an existing exercise-video library retained for clients.
01 / THE OBJECTIVE
Start with the business need.
A two-trainer studio needs to communicate a shared approach while helping visitors get to know each trainer. The project also needed to preserve the usefulness of an existing exercise-video collection. The objective was a friendlier public introduction with practical continuity for existing clients.
02 / DESIGN APPROACH
Make the useful things clear.
The redesign centers on the private studio, the one-on-one experience, and the people behind it. Clear trainer sections explain the two options, and the contact form gives visitors a place to describe their goals, availability, and trainer preference. The client-video library remains a separate resource rather than taking over the public home page.
03 / PRACTICAL FEATURES
What makes it work.
A more useful first inquiry
The contact form asks about goals, preferred training times, and trainer preference.
Exercise-video continuity
The existing library remains organized by muscle group and movement type.
Separate private access
The client-video directory can be protected at the hosting level, keeping access separate from the general public pages.
04 / BEHIND THE SCENES
The right technical scope.
The public website is lightweight and responsive. The video area uses a separate directory with hosting-level password protection, not a newly invented membership database or subscription system. Existing video files remain on the server rather than being bundled into every small website update.
05 / THE OUTCOME
A more useful place to land.
The rebuilt site makes the studio easier to understand while preserving a resource that existing clients can keep using. Public visitors get a friendly introduction; clients have a distinct route back to their exercise references.
Project outcomes describe the website and its capabilities, not unverified traffic, revenue, or conversion gains.
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